This $25 Million Tribeca Loft Features a Keith Haring Mural

A downtown New York residence in a Gilded Age mercantile building comes with an unusual piece of art: a hand-painted mural by Keith Haring.

Within an 8,000-square-foot loft at the American Thread Building in Tribeca, the hand-painted black and white work was completed by the Pennsylvania native, artist, and activist in 1979 as a student at Manhattan’s School of Visual Arts (S.V.A.), which used the loft’s lower-level space as a student gallery. The triplex maisonette listed for $25 million this week with Ian Slater, Michael Koeneke, and Eduardo Martinex of Trove Partners at Compass.

It was so obviously a Keith Haring,” the owner, Adam Zoia, co-founder of Glocap Tech and founder of Glocap Search, tells the New York Times about discovering the home and the unsigned work of art. He goes on to say he fell in love with the ‘unusual’ piece, made from a mixture of shoe polish and alcohol. It is authenticated by the Keith Haring Foundation.

When S.V.A moved out in the early 1980s, a restaurant took over the space and concealed it behind sheetrock. In 2007, previous owners discovered the well-preserved mural that covers walls, structural iron columns and beams, as well as part of the ceiling. Architect Todd Ernst helped uncover the artwork and compared the moment to discovering an Egyptian tomb.

Zoia bought the property in 2021 and carried out a two-year gut renovation that prioritized the preservation of the mural, which cannot be removed from the building’s structural elements. A custom bar was built around a portion of it to protect it without hiding it.

“The layout of the main level changed drastically,” Zoia tells the Times of the property with four (and up to seven) bedrooms and nine bathrooms, plus newly added luxuries like a sauna, cold plunge, screening room, and gym. Marble flooring and Venetian plaster extend throughout the open-plan home, which also has a mezzanine and an updated HVAC system.

Jenn Singer, founder of the namesake gallery in NYC, says that attributing a dollar value to the artwork by Haring is almost impossible. “Works made for a particular space and physically integrated into it exist in a different market altogether.” It can’t be removed without compromising the integrity of the mural, but if well-maintained, the mural’s priceless character could bolster the loft’s value over time.

Click here for more photos of the New York City home.